How Arby's is Winning Social Media

How Arby’s is Winning Social Media

If you happen to be one of the roughly 2.7 million people following Arby’s on Facebook, you may have recently noticed a change in their posts. While fast food restaurants typically are not known for their creativity when it comes to content marketing, the creative team at Arby’s show that you don’t need to reinvent […]

Why Video is Important (and Vital)

Why Video is Important (and Vital)

It’s no secret that streaming video has seen rapid growth over the past decade. With the debut of Youtube in 2005, digital video suddenly became something that anybody with a camera could create and upload. Because video is such a great storytelling medium, many businesses started implementing video into their online marketing strategy. While video […]