Responsive Website

Why your company needs a [responsive] website.

Let’s face it: Mobile has officially exploded. Smartphone usage is at an all time high and businesses everywhere are trying to adapt their current marketing efforts to target mobile-focused customers. According to a report from Smart Insights, 20% of all Google searches are done on a mobile device. This shows an extremely rapid adoption rate […]

Facebook Dislike Button

Facebook “Dislike” Button

On September 16th, Facebook CEO Mark Zuckerberg finally made the announcement that many people had been wanting for several years. That’s right, Facebook is finally implementing a “dislike” button. While this is true, it may not be the same that everyone expected. Most of us who were in favor of a dedicated “dislike” button were […]

How to track your website’s Google ranking.

Tracking your website’s traffic and search ranking is an effective way to see if your company’s SEO is effective. A very common way that companies do this is through Google Analytics. Although Google offers amazing tools to track your own website, it doesn’t have the best tools for seeing where you stack up to the […]

Facebook Advertising

Why You Should Be Boosting Your Facebook Posts

Due to the rampant popularity of Facebook over the past several years, social media marketing has become become a very popular tool for companies that want to interact with their customers on a more personal level. On December 2nd, 2013, Facebook announced that they would be changing their algorithms for organic reach to help show […]

Google Glass

Living in Glass Houses

By now you’re aware of Google Glass. There’s no question that it’s very impressive technology, and something like it will almost assuredly be a part of our future. For now, however, I don’t see Google Glass as being something that will become as widely adopted as the mobile phone, even though it may be just […]