Mans hand scrolling on social media and clicking the like button


WHY PRE-ROLL ADS ROCK! You are on the internet reading this right now, so chances are you have viewed a pre-roll ad, probably within the last fifteen minutes. Pre-roll ads aren’t just for YouTube. Almost all social media has embraced the idea of video advertising. With multiple platforms to purchase space, it can seem like […]

Now Hiring - Graphic Designer

DRM 2019 Year in Review

2019 was an awesome year for client relationships, creativity and our growing DRM family! Not only did we have the opportunity to create some of our best work yet – we’ve also gotten to know several new clients, and welcomed two key members to our team! With the new decade just revving up, let’s take […]

Sony a7ii and Rokinon 24mm lens displayed on reflective surface


So you want to get started in video production? As the photo and video director here at Dallas Riffle Media, the first question that I am asked when I bring up video is “How much is this going to cost?” Video production costs can be incredibly complicated and often freighting for clients that are on […]


Meet DRM’s new project proofing system, ReviewStudio!

We are excited to announce that beginning this month, DRM has partnered with ReviewStudio, an online proofing system which will streamline our review and approval process for photos, videos, printed materials, web sites and more. ReviewStudio is designed to centralize feedback and keep our team and your team on the same page. More importantly, it […]

DRM is now a SharpSpring Gold-Level Certified Partner

DRM is now a SharpSpring Gold-Level Certified Partner

PRESS RELEASE FAIRVIEW PARK, OH – October 23rd, 2019 – Dallas Riffle Media (DRM), a full-service Cleveland marketing agency, is proud to be a SharpSpring Gold-Level Certified partner. This means that DRM has demonstrated advanced expertise in SharpSpring’s cloud-based marketing automation and email software and is equipped to help clients drive qualified leads, convert those leads […]

Emily Winter

DRM Welcomes Our Newest Team Member, Emily Winter

Cleveland, Ohio – September 6th, 2019 DRM is excited to welcome our newest team member, Emily Winter! In her role as Multimedia Designer, Emily will help clients find the perfect blend of images, graphics and colors to tell the story of their brand. On joining DRM, Emily says, “The most rewarding part of my job […]

Pyramid of Marketing – Building Your Brand

Pyramid of Marketing – Building Your Brand

In the previous part of our featurette on DRM’s “Pyramid of Marketing” concept, we provided a few tips for building a baseline strategy for your marketing plan. After compiling research and building the desired target audience to augment your brand’s strategy, it’s time to start fleshing out your company’s branding. While many people think of […]

Pyramid of Marketing – Perfecting Your Strategy

Pyramid of Marketing – Perfecting Your Strategy

Although there are many schools of thought when it comes to marketing, there’s one thing that most marketing professionals can agree on: Planning and strategy are the foundation needed to make a successful marketing plan. If you’ve read our previous article about DRM’s Pyramid of Marketing concept, you should be familiar with the basic timeline […]

The Benefits of Geofencing and Pre-Roll Advertising

The Benefits of Geofencing and Pre-Roll Advertising

The internet age has given birth to a myriad of powerful tools that advertisers can utilize to increase the effectiveness of their campaigns. While many business owners turn to platforms such as social media and email marketing to handle the majority of their digital efforts, these tactics only scratch the surface of today’s online marketing […]

DRM's Shawn McFadden Interviewed by

DRM’s Shawn McFadden Interviewed by

DRM’s resident digital advertising specialist, Shawn McFadden was recently interviewed for an article featured on As you may know, DRM is the creative team behind the advertising for Cleveland’s favorite gourmet grilled cheese restaurant, Melt Bar and Grilled!’s Patrick Cooley recently reached out to DRM to discuss our strategy behind using social media […]