The Business Value of a New Website: Unlocking ROI in the Digital Age
In today’s fully-digital era, your company’s website is much more than just an online brochure; it’s a powerful digital asset that can make or break your business. Gone are the days when a static website sufficed; today, your website needs to be an actively engaging, functional, and revenu
10 Types of Videos Your Brand Should Be Using
Cliché Alert: A picture is worth a thousand words. The origin of that phrase dates to the 1920s when it was used to promote the use of graphics in print ads because they helped the reader understand more quickly than reading a thousand words. So that means a video is worth millions of words. Video
It’s Marketing Madness!
Since we are in the heart of a certain sport’s madness season,* we thought it would be fun to post marketing brackets for a fictional brand and its marketing tactics. We’ll call it “Brand X.”** *We can’t call it by its name because a cadre of lawyers constantly stalks the Internet, sending
Why SEO is the Foundation of Modern Marketing
We live in a digital world where people are connected 24 / 7. Every day, we see between 4,000 and 10,000 advertising messages, which makes it much harder for brands and marketers to wedge in their message between 10,000 others and be seen. But the growth of the digital world has brought the growth o
DRM Welcomes Kasey Crabtree as Director of Business Development
February 21, 2023 DRM is excited to announce that Kasey Crabtree has joined our team as Director of Business Development. “My entire career is based on creating genuine connections with people by listening and understanding,” says Kasey. “I’m thrilled to join DRM because it will allow me