Automotive Titling Company (ATC) is a Colorado-based SaaS provider for the automotive industry, offering dealerships the ability to title and register leased or purchased vehicles across state lines.
ATC was seeking a partner to help them rebrand the company from its original, dated apperance, and build brand awareness for all three arms of its business, which includes API access and data subscriptions in addition to title and registration processing.
DRM created a bold new brand for the company, including logos, all visual branding, positioning, voice, tone, and usage guides, and launched a myriad of marketing efforts from there, allowing ATC to grow in coveted areas throughout the US.
Deliverables included:
- Full brand refresh
- Website and landing page design & development
- Video production & photography
- Email marketing and automation
- Social media content creation and advertising
- Digital display advertising & pre-roll
- Literature and stationery design
- PR creation & distribution
Client:
Automotive Titling Co. (ATC)
Category:
Agency of Record
Date:
December 27, 2023
