Popular Hashtags and What They Mean

Popular Hashtags and What They Mean

For those of you who do not actively use social media, the hashtag may seem like an an odd concept. A hashtag is essentially a keyword/phrase you can use to search for social media posts. While most hashtags are very straight forward, there are several that are used frequently which utilize acronyms or slang. Understanding […]

Black Hat SEO Tactics to Avoid

Black Hat SEO Tactics to Avoid

It is quite possible that you have heard the term “black hat” used before when reading up on Search Engine Optimization. No, this is not referring to a new fashion trend among young business professionals. Black Hat SEO is referring to a set of practices that are used to artificially inflate your website’s search ranking. […]

Google Adwords' New Integration with Maps

Google Adwords’ New Integration with Maps

The folks over at Google have once again proven that they are not afraid to shake up how their PPC advertising platform can be used, assuming you know its ins and outs. Along with their recent beta for the Adwords redesign, they have also added a new feature that local marketers will want to take […]

Melt 10th Anniversary Video & Page

Melt 10th Anniversary Video & Web Page

We are proud to announce the completion of one of our newest projects! For the 10th Anniversary of Melt Bar & Grilled, we were asked to create a history video that highlighted the storied past of the beloved grilled cheese restaurant. Along with filming a video that matched Melt’s eclectic style, we also created a […]

Why People Leave Websites

Why People Leave Websites

Nothing is more frustrating than trying to navigate a website that is poorly designed. In the wake of the digital marketing revolution, focusing on the user experience has become more important than ever. If you do not design your company’s website without your customers in mind, they are likely to move to your competition. Thanks […]

Speed Up Your Website

Speed Up Your Website

According to Akamai, 47% of people expect a website to load in two seconds or less. Not only is the speed at which your website loads very important from an SEO standpoint but from a user experience standpoint. In fact, a study done by Aberdeen Group showed that a 1-second delay in page load times […]

Dallas Riffle Media X Apple News

DRM Joins Apple News

If you are an iPhone or iPad user, you may have seen Apple’s News App. News strives to offer news and blog content in an uncluttered format that is both mobile-friendly and user-friendly. We are happy to announce that Dallas Riffle Media has officially launched our very own channel on Apple News where you can read lots […]

Facebook Reactions

How Do Your Customers ‘React?’

Last week, Reactions was rolled out to Facebook users all over the world. This feature is Facebook’s response to the demand for a “Dislike” button. Along with “liking” a post, users can express several emotions such as love, laughter, shock, sadness and anger. While this feature was likely not added with this in mind, Reactions […]