Mans hand scrolling on social media and clicking the like button

WHAT IS PRE-ROLL ADVERTISING?

WHY PRE-ROLL ADS ROCK! You are on the internet reading this right now, so chances are you have viewed a pre-roll ad, probably within the last fifteen minutes. Pre-roll ads aren’t just for YouTube. Almost all social media has embraced the idea of video advertising. With multiple platforms to purchase space, it can seem like […]

Sony a7ii and Rokinon 24mm lens displayed on reflective surface

WHAT CLIENTS SHOULD KNOW ABOUT VIDEO PRODUCTION.

So you want to get started in video production? As the photo and video director here at Dallas Riffle Media, the first question that I am asked when I bring up video is “How much is this going to cost?” Video production costs can be incredibly complicated and often freighting for clients that are on […]

Pyramid of Marketing – Building Your Brand

Pyramid of Marketing – Building Your Brand

In the previous part of our featurette on DRM’s “Pyramid of Marketing” concept, we provided a few tips for building a baseline strategy for your marketing plan. After compiling research and building the desired target audience to augment your brand’s strategy, it’s time to start fleshing out your company’s branding. While many people think of […]

Dallas Riffle Media Portfolio

New Portfolio Page

We have recently launched a new portfolio page on the main DRM website. This new portfolio highlights several of our more recent projects and was designed for an easier user experience in mind. The projects on this new page range from everything including web design, graphic design, branding, email marketing and more. Click here to […]

Should your company have a tagline?

Does Your Company Need A Tagline?

While your name and logo add to your company’s brand identity, they do not always properly convey about your business’ function or culture. What does your company do? What are your corporate philosophies? What makes your business unique? What is your brand’s “voice?” These are questions that can be answered with a quality tagline. So […]