Deadpool Burt Reynolds

How Fox Nailed Viral Marketing with ‘Deadpool’

It’s very rare that a promotional campaign comes along as creative and off the wall as the one Fox created for its upcoming movie, “Deadpool.” So-called “viral” marketing campaigns can be very difficult, because it is hard to anticipate what types of content will spread organically. Fortunately for 20th Century Fox, their marketing team launched […]

Customized Email Campaigns

How to Increase Email Open-Rates

Email can be an incredibly affective way to share content and connect with your clients and prospects. Using an email campaign for marketing purposes are often referred to as an “email blast.” We personally like to discourage this word, because it gives the connotation that an email campaign should be one broad attempt at reaching […]

iPad Pro with Apple Pencil

Five Reasons Why the iPad Pro is Awesome for Business

It’s no secret that we absolutely love Apple products here at Dallas Riffle Media. While many of Apple’s products are more tailored for consumers, we believe that their newly released iPad Pro is one of the best tools for business that they have ever created. While previous iterations of the iPad offered some functionality that […]

Dearborn, Inc. in Berea, OH

New Website Launched – Precision Deep Hole Drilling in Berea, OH

Earlier in the month, we launched the new website for our client, Dearborn, Inc. They specialize in precision deep hole drilling and service the aerospace, nuclear, composites, medical, steel, oil and gas industries along with many others. For more information on how we can optimize your company’s online presence, visit our website or give us […]

King Nut Company Website

New Website Launched – Gourmet Nuts & Snacks in Solon, OH

The new website we created for King Nut Company just went live. Founded in 1927, King Nut are the premier nut and snack processors in the US. Not only is King Nut the largest supplier of snacks for every major US airline but are also major suppliers for thousands of retailers across the US and […]

Optimizing Your Google Adwords

Three CPC Hacks for Your Adwords Account

According to DMR, Google Ads in the first position have a 27.7% clickthrough rate on mobile and 19.3% on desktop. Even if your page is not fully SEO optimized, paid search is a very effective tool for boosting your company to the top of the SERP if you are willing to set aside the necessary […]

What is an Alexa Rank?

What Is An Alexa Rank and Why Is It Important?

According to the Pew Research Center, 91% of internet users use search engines every month. This means that it is more important than ever to properly optimize your company’s website for search. While Google Analytics is a very effective tool for measuring your website’s traffic, it does not give you much data about how your […]

Should your company have a tagline?

Does Your Company Need A Tagline?

While your name and logo add to your company’s brand identity, they do not always properly convey about your business’ function or culture. What does your company do? What are your corporate philosophies? What makes your business unique? What is your brand’s “voice?” These are questions that can be answered with a quality tagline. So […]

ATC Auto Titling

New Website Launched! – Out-Of-State Auto Titling in Centennial, CO

We are happy to announce the launch of the new website for our client, ATC (Automotive Titling Corporation). The new website is fully responsive and optimized for search. Along with the website, we have launch new branding for the 43 year old company. ATC specializes in out-of-state automotive titling in Centennial, CO. You can contact […]

Claim Your Online Listings

How To Optimize Your Online Listings

In a previous post we previously touched upon some essential business directories and how to claim them. As we have already talked about, claiming and optimizing online business directories can give your company an SEO boost and will help you come up more frequently on search. One way to track the effectiveness of your efforts […]