The internet age has given birth to a myriad of powerful tools that advertisers can utilize to increase the effectiveness of their campaigns. While many business owners turn to platforms such as social media and email marketing to handle the majority of their digital efforts, these tactics only scratch the surface of today’s online marketing […]
Why Video is Important (and Vital)
It’s no secret that streaming video has seen rapid growth over the past decade. With the debut of Youtube in 2005, digital video suddenly became something that anybody with a camera could create and upload. Because video is such a great storytelling medium, many businesses started implementing video into their online marketing strategy. While video […]