Why Video is Important (and Vital)
It’s no secret that streaming video has seen rapid growth over the past decade. With the debut of Youtube in 2005, digital video suddenly became something that anybody with a
Google’s ‘Possum’ Update and How it Will Shake Up Local SEO
Sometimes trying to master Google can feel like you’re trying to gain favor with an all powerful deity. With Google constantly changing the rules of SEO, getting your busines
DRM Named One of Top 20 Marketing Agencies in Cleveland by Expertise
Dallas Riffle Media has always made quality of service our top priority. Although our company is relatively new, we strive to offer world class services. Expertise is a company who
Which PPC Platform Should You Use?
When a company is having difficulty getting traffic to their website, PPC (Pay-Per-Click) is a popular option. There are many different platforms out there for advertising which al
How Are People Finding Your Website?
Web traffic is a funny thing. When creating a website, it is hard to imagine how many different ways there are for people to find it. Whether its organic search, social media, paid
Elements of a Successful Product Page
With websites like eBay and Amazon dominating the Internet, it is more important than ever for your brand to step up its game when launching an e-commerce website. One of the most
Black Hat SEO Tactics to Avoid
It is quite possible that you have heard the term “black hat” used before when reading up on Search Engine Optimization. No, this is not referring to a new fashion trend among
Google Adwords’ New Integration with Maps
The folks over at Google have once again proven that they are not afraid to shake up how their PPC advertising platform can be used, assuming you know its ins and outs. Along with
Why People Leave Websites
Nothing is more frustrating than trying to navigate a website that is poorly designed. In the wake of the digital marketing revolution, focusing on the user experience has become m
Speed Up Your Website
According to Akamai, 47% of people expect a website to load in two seconds or less. Not only is the speed at which your website loads very important from an SEO standpoint but from