Elements of a Successful Product Page
With websites like eBay and Amazon dominating the Internet, it is more important than ever for your brand to step up its game when launching an e-commerce website. One of the most
Popular Hashtags and What They Mean
For those of you who do not actively use social media, the hashtag may seem like an an odd concept. A hashtag is essentially a keyword/phrase you can use to search for social media
Black Hat SEO Tactics to Avoid
It is quite possible that you have heard the term “black hat” used before when reading up on Search Engine Optimization. No, this is not referring to a new fashion trend among
Google Adwords’ New Integration with Maps
The folks over at Google have once again proven that they are not afraid to shake up how their PPC advertising platform can be used, assuming you know its ins and outs. Along with
Melt 10th Anniversary Video & Web Page
We are proud to announce the completion of one of our newest projects! For the 10th Anniversary of Melt Bar and Grilled, we were asked to create a history video that highlighted th
Why People Leave Websites
Nothing is more frustrating than trying to navigate a website that is poorly designed. In the wake of the digital marketing revolution, focusing on the user experience has become m
Speed Up Your Website
According to Akamai, 47% of people expect a website to load in two seconds or less. Not only is the speed at which your website loads very important from an SEO standpoint but from
How Do Your Customers ‘React?’
Last week, Reactions was rolled out to Facebook users all over the world. This feature is Facebook’s response to the demand for a “Dislike” button. Along with “liking
Elements of a Great Company Logo
What is the first thing you recall when you think of a popular brand? More than likely, you will recall their logo. When you think Nike, their signature “swoosh” usually comes
Responding to Negative Online Reviews
Websites like Google and Yelp are used by millions to research companies before they make a purchase. Not only do reviews about your company show up when people research your comp